Pivotal Campaign
During a summer of heatwaves, Matthew’s latest project saw him battle the British weather, working through unexpected torrential downpours to capture this stylish new campaign for Pivotal.
With top-notch production and plenty of creative problem-solving on set, it was full steam ahead for Matt, shooting through the elements while miraculously managing to make it look just like a glorious summer’s day.
Pivotal's 'Own The Road, Not the Car'. campaign aims to challenge traditional ideas of car ownership and introduce more people to a flexible way of driving luxury vehicles using a monthly subscription service.
The new campaign hit big, with both the stills and motion elements spotted out of home and on digital boards all across London in recent weeks.
Production | Untold Fable
DOP | Adam Prosser
MUA | Sadaf Ahmad
Styling | Kerry Panaggio